I have to admit that I bought this mascara beacause of the ad. The face of Lancome Hypnose STAR mascara is the animated cutie Betty Boop. Luckily for me it turns out to be a great product - it gives my lashes volume, lenght, holds a curl. I used to use Hypnose Precious Cells mascara and I really liked it. Hypnose STAR mascara has the same scent as Precious Cells, it smells like something sweet, probably honey.
The formulation is great, a little bit on the dry side, but I like that. The packaging is also very pretty.